NEW YORK, NY – June 2011- Adirée is proud to announce MO SAÏQUE as this year’s official woman shoe sponsor for Africa Fashion Week New York 2011.  AFWNY is set to take place July 14th, 15th, and 16th in New York City’s Financial District at the Broad Street Ballroom.

The simplistic yet colorful signature of MO SAÏQUE will tie together the distinct and varied creations of the 21+ designers showing to create fluidity throughout the three days of runway.  Dabanka adapts Germany’s classic silhouettes and fuses these seamlessly with the bold color palette and rich culture of Ghana. Each shoe is handmade in Italy and exudes luxury.

The Fern (“Aya”), is an Adinkra symbol of Ghana etched on the sole of each shoe. The symbol stands for endurance and resourcefulness – qualities of MO SAÏQUE women.

AFWNY includes runway shows hosting 21+ designers from various countries in Africa and those of the African Diaspora, exhibitions, and industry networking events. Opening designer Korto Momolu and designers like Washington Roberts, Saint Wobil, AAMAA Couture, Bill Witherspoon and others will showcase.

About Afua Dabanka

Born in Germany to Ghanaian parents, Afua Dabanka’s life leading up to the creation of MO SAÏQUE took a totally different path. Hers is a story of banker turned shoe designer. After several years in Banking and Financial Services, Afua Dabanka decided to pursue her dream and turn her obsession with shoes into reality at the London College of Fashion. It was there that she discovered her creative prowess to design, culminating to MO SAÏQUE debut in 2011.

About Adirée

Adirée, based in NY, NY, focuses on event production, organization, and consulting for small to medium size clients in the areas of Fashion, Art, and Culture.

For More Information Contact:

Adirée │Public Relations

Kim Mensah

pr@adiree.com

www.adiree.com